Coloring Book- Branding, Social Media
and Print Launch Campaign

Creative Director • Designer • Marketing Strategist • Copywriter

The Reston Letter Coloring Book is a 32-page illustrated project celebrating our town’s “Live, Work, Play” spirit through the eyes of local children. I led the creative direction and full marketing rollout, including social graphics, print ads, promotional materials, and sponsorship outreach tools.

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This project combined brand identity development with community-driven storytelling, ultimately becoming one of The Reston Letter’s most anticipated launches.